Are videos effective sales tools?
59% of sales reps said that adding custom-recorded video to their sales process increased their productivity.
Adding custom-recorded videos to a sales process can have a positive effect on productivity. Having a personal connection to potential buyers helps customers feel connected on a deeper level, which in turn increases their likelihood of purchasing the product or service being offered. More importantly, adding custom-recorded videos allows for salespeople to give clear and concise messages and explanations about the benefits and features of their offering, giving prospects all the information they need to make informed decisions.
This streamlined approach can significantly reduce the amount of time needed in each sale, proving to be an effective means of increasing sales productivity. Companies should continue to invest resources into developing thoughtful social media strategies to effectively engage their prospects in order to maximize their remote sales statistics.
More 2021 Stats
According to a research conducted by Salesforce, 61% of sellers say it’s harder to sell virtually.
49% of teams are using video as part of their sales process.
Given the pandemic, almost 90% of B2B sales now happen digitally.
Research from Bain and Company shows that 92% of B2B buyers prefer virtual sales interactions.
More Virtual Selling Stats
Only 15 percent of sales calls add enough value, according to executives surveyed.
55% of B2B buyers search for information on social media.
According to a research conducted by Salesforce, 61% of sellers say it’s harder to sell virtually.
According to a Gartner survey, CSOs expect 60% of the sales force will remain operating virtual.
49% of teams are using video as part of their sales process.
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