Do you have a Navigation Menu?
Usually navigation menus are common across all pages of a website. But, should you have navigation menu on a landing page as well? Or, should your landing page be unique in itself and there is no need to include global navigation menu? This is a ...
What do you know about Conversion Rate Optimization?
Conversion is a key element in your paid search strategy; after all, if you’re not actually turning lookers into buyers at a high rate, what are you advertising for? Conversion rate optimization enables you to maximize every cent of your PPC...
What is the Average Conversion Rate of a Facebook Ad?
Facebook is one of the fastest-growing ad networks – in fact, the number of advertisers using Facebook has more than doubled in the last 18 months.
Do You Want Your Order Shipped the Same Day?
Online shoppers in the U.S. want more shipping options, and they want to receive their online orders faster than many retailers offer to deliver them, according to a survey from fulfillment software vendor Temando.
Temando’s data found ...
How Much Did You Buy on Cyber Monday?
For years, we’ve been hearing about the importance of responsive design and mobile-friendly features. Many small business etailers remained unconvinced of the power of mobile users as buyers. This made some sense, as data often showed that most ...
Have You Used Voice Search Before?
The growth of global ecommerce is mind-boggling. In 2017 it reached around $2.3 trillion and is expected to hit $4.5 trillion in 2021 (according to
Do You Use Coupons Online?
With shopping season in full swing as the holidays approach, smartphone and tablet owners are using mobile apps and daily deal sites to get the most out of their money. According to a recent Nielsen survey of U.S. consumers who report using their ...
Have You Used Webrooming?
We fielded a study to uncover shopping behaviors of US consumers who shop both online and in-store to see if there really is a clear road to the register. Our study found that while showrooming–or researching in-store before buying online is ...
Do You Look at Catalogs?
Online catalogs are replacing print catalogs. Not a bad thing for our environment.
...Will You Create a New User Account Online to Make a Purchase?
Some sites are so dead set on their membership model, that they completely ruin ...