How Much Did You Buy on Cyber Monday?

Mobile Shopping Hit $2 Billion on Cyber Monday

For years, we’ve been hearing about the importance of responsive design and mobile-friendly features. Many small business etailers remained unconvinced of the power of mobile users as buyers. This made some sense, as data often showed that most users were using mobile devices (i.e., smartphones) primarily for research, and then finalizing purchases on tablets or desktop computers.

This all changed during the past holiday season. On Cyber Monday 2017, mobile saw its first $2 billion day, claiming just under a third of the money spent online. According to Business Insider, smartphones accounted for 37.6 percent of retail visits on Cyber Monday, and 21 percent of the revenue. Smartphone conversion rates were up by roughly 10 percent.

More 2018 Stats

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

53% of Content Marketers Use Interactive Content in Lead Generation Efforts

96% of Americans Have Made an Online Purchase in their Life

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

88% of Online Shoppers Will Use Webrooming to Find the Best Price

40% say getting response from prospects harder now than 3 years ago.

8 out of 10 or 82% of Marketers Say Knowing How to Test Effectively is “Somewhat” or “Very Challenging”

Responsive Design Integrates Social Media

79% of Customers Order Online Via a Mobile Device

More Stats

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