How Many Landing Pages do you have?

Businesses with over 40 Landing Pages Generated a Whopping 12 Times More Leads than those with 1-5 Landing Pages

HubSpot’s latest research, ” Lead Generation Lessons From 4,000 Businesses ,” reveals that the more landing pages a business has on its website, the more leads it generates. Specifically, our research found that businesses with 31 to 40 landing pages generated 7 times more leads than businesses with only 1 to 5 landing pages. And the numbers get even more impressive: businesses with over 40 landing pages generated a whopping 12 times more leads than those with only 1 to 5 landing pages.  

More 2019 Stats

60% of deals in the pipeline are lost to “no decision” rather than to competitors.

Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets

Longer Mobile Page Load Times Drastically Increase Bounces

On Average, 52 Percent of Online Stores have Omnichannel Capabilities

69 Percent of Shopping Carts are Abandoned

The Average Order Value of B2C Online Order is $52

A Typical Website Conversion Rate is about 2.35% on Average

85 Percent of Consumers Conduct Online Research Before Making a Purchase Online

Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout

65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store

More Conversion Optimization Stats

Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%

Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average

85 Percent of Consumers Conduct Online Research Before Making a Purchase Online

Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate

8 out of 10 or 82% of Marketers Say Knowing How to Test Effectively is “Somewhat” or “Very Challenging”

7 Top Converting Companies Spend More than 5% of their Budgets on Optimization

But Removing the Navigation Menu can Increase Conversions by 100%

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

68% of Small Businesses Don’t have a Documented CRO Strategy

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