Do You Use Social Media?

37% of Shoppers Use Social Media to Influence Their Purchases

Source

Global Consumer Insights Survey 2018

Year

2018

Have you ever wondered what influences customers to buy online? Global Consumer Insights conducted a survey in 2018 to help highlight these influences. 34% rely on individual retailer websites, 32% use price comparison websites, and 11% use blogs.

More 2018 Stats

E-Commerce Sales Accounted for 11.9% of All Retail Sales Worldwide
79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months
88% of Online Shoppers Will Use Webrooming to Find the Best Price
When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher
Mobile Shopping Hit $2 Billion on Cyber Monday
70% of sales professionals are most active on LinkedIn compared to other social media
47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site
79% of Customers Order Online Via a Mobile Device
48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business
34% of online shoppers are Gen Xers and are between 35 and 54 years old

37% of Shoppers Use Social Media to Influence Their Purchases

More 2018 Stats

More Stats