Will You Reorder After an Abandoned Cart Email?
Abandoned Cart Emails Have an Average Open Rate of 45%
If you’ve ever left a checkout before completing an order it’s likely you received an abandoned cart email.
If you did, you know its goal is to help you overcome objections and become a customer.
In fact, the average revenue per abandoned cart email is $5.64, compared to only $0.02 for promotional emails, and $0.18 per welcome email you send.
So, there’s a lot of money to be made here.
Takeaway: There’s a reason we add items to our cart—and a reason why we chose not to buy. If you can identify these two reasons with your prospects, you’re already well on your way to writing the perfect recovery email.
More 2019 Stats
PayPal Transactions have 70% Higher Checkout Conversion than Non-PayPal Transactions
60% of Online Shoppers Abandon Their Carts Because of Unexpected Extra Costs
71% of salespeople are using social selling tools
Companies see a 55% Increase in Leads when Increasing their Number of Landing Pages from 10 to 15
8% of Online Shoppers Engage in a Live Chat Conversation before Placing an Order
65% of Consumers Look Up Price Comparisons on Mobile While in a Physical Store
But Removing the Navigation Menu can Increase Conversions by 100%
Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate
60% of deals in the pipeline are lost to “no decision” rather than to competitors.
It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019
More Stats
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