Is the use of video in sales processes effective?

66% of teams were satisfied with the results that they are getting from using custom-recorded video in their sales processes.

Custom-recorded videos can be an incredibly helpful tool to give sales reps a more personal way to sell, which often leads to increased conversions. Custom-recorded video also helps create trust and connection between the sales reps and potential customers – it gives them a face to interact with, making it much easier to build rapport and trust.

In addition, custom-recorded videos help sales teams go beyond just cold calls as they can use the unique resources one custom-recorded video provides each person on their team. The positives of using custom-recorded videos far outweigh any negatives for team selling processes.

All in all, remote sales teams have seen an increase in conversions and revenue due to the use of video, custom-recorded videos, and social media. Companies should continue to invest resources into developing thoughtful social media strategies to effectively engage their prospects in order to maximize their remote sales statistics.

More 2021 Stats

Companies that are experiencing the most growth generate 40% more of their revenue from tailored engagements than those expanding slowly.

According to a study by Salesforce, the total close rate for B2B deals increased by 10% in 2021 compared to the year before. This is due to an increase in remote selling and sales teams investing more time on proactive outreach.

It takes an average of 8 interactions to secure a meeting with a prospect

According to a Gartner survey, CSOs expect 60% of the sales force will remain operating virtual.

82% of B2B decision-makers think sales reps are unprepared

A survey conducted by DocuSign found that 75% of companies experienced an increase in customer satisfaction when they implemented digital proposal software.

After COVID, 56% of sellers prefer working remote full time.

59% of sales reps said that adding custom-recorded video to their sales process increased their productivity.

74% of CSOs report they have recently or are currently updating their seller skills profile for virtual selling, and 61% of CSOs are already investing in new technology to enable virtual selling.

Remote Sales Management: 67% Find It More Challenging Than Expected

More Stats

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