Do You Use Social Media?

37% of Shoppers Use Social Media to Influence Their Purchases

Source

Global Consumer Insights Survey 2018

Year

2018

Have you ever wondered what influences customers to buy online? Global Consumer Insights conducted a survey in 2018 to help highlight these influences. 34% rely on individual retailer websites, 32% use price comparison websites, and 11% use blogs.

More 2018 Stats

79% of Customers Order Online Via a Mobile Device
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases
39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load
Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain
88% of Online Shoppers Will Use Webrooming to Find the Best Price
Mobile Shopping Hit $2 Billion on Cyber Monday
53% of Content Marketers Use Interactive Content in Lead Generation Efforts
40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”
70% of sales professionals are most active on LinkedIn compared to other social media
54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

37% of Shoppers Use Social Media to Influence Their Purchases

More 2018 Stats

More Stats