The ideal length of a sales email is between 50 and 125 words

Are your sales emails going unanswered? You might want to rethink your approach, starting with the length of your emails. According to a study by Boomerang, the ideal length of a sales email is between 50 and 125 words. Any shorter than that, and you risk not providing enough information to pique the recipient’s interest. Any longer, and you risk overwhelming the recipient with information, which can lead to them losing interest and not responding.

So, what can you do to make sure your sales emails are within the ideal length range? First, focus on your subject line. It’s the first thing the recipient sees and can determine whether or not they even bother opening your email. Keep it short, clear, and enticing.

Next, get straight to the point in your email. Avoid long-winded introductions and get right into the reason for your email. Use bullet points or short paragraphs to make your email more scannable and easier to digest.

Finally, end your email with a clear call-to-action. Whether it’s to schedule a meeting or follow up with a phone call, make it easy for the recipient to respond.

By keeping your sales emails within the ideal length range and following these tips, you’ll increase your chances of getting a response and ultimately closing more deals.

If you’re struggling to get responses to your sales emails or need help optimizing your sales strategy, Saleslion is here to help. Our team of experts can provide personalized solutions to help you reach your sales goals. Book a free consultation today and take your sales to the next level!