What percentage of sales professionals who sell remotely consider emails to be the most effective channel for remote selling?

21% of sales professionals who sell remotely say emails are the most effective channel for remote selling

In the age of digital transformation, remote selling has become an essential skill for modern sales professionals. With the ongoing pandemic and the rise of virtual communication tools, remote selling has taken on a greater importance in the sales process. According to a recent survey, 21% of sales professionals who sell remotely consider emails to be the most effective channel for reaching their prospects and customers.

But why are emails deemed the most effective channel? For one, emails are a low-cost and low-effort way to reach out to prospects and customers, making it an attractive option for sales professionals looking to maximize their time and resources. Emails also offer a level of personalization and customization, allowing sales professionals to tailor their message to the individual needs of their prospect or customer.

Another advantage of emails is their ability to provide a written record of communication, making it easy for sales professionals to refer back to previous interactions with prospects and customers. This can help build rapport and establish trust, which is critical in the sales process.

However, while emails can be a powerful tool for remote selling, it’s important for sales professionals to use them effectively. Here are some tips for improving your email communication and boosting your remote sales success:

  1. Personalize your message: Address the prospect or customer by name and tailor your message to their specific needs and pain points.
  2. Keep it concise: Be clear and concise in your message, getting straight to the point and avoiding unnecessary fluff.
  3. Use a clear subject line: Your subject line should be clear and attention-grabbing, encouraging the recipient to open your email.
  4. Use a professional tone: Keep your tone professional and respectful, avoiding overly informal language or slang.
  5. Follow up: Don’t be afraid to follow up with prospects and customers but be respectful of their time and avoid being too pushy.

By following these tips and using emails effectively, sales professionals can maximize their success in remote selling and build strong relationships with their prospects and customers.

More 2022 Stats

B2B customers use 10 different channels during their decision-making process

64% of sales professionals who cross-sell say email follow-up is the most effective cross-selling strategy.

The best time to make sales calls is within 1 hour of receiving their initial inquiry

47% of Sales Professionals Don’t Cite Selling as Their Main Activity

Even with a return to in-person lifestyles, only 20% of B2B buyers say they hope to return to in-person sales.

57% of C-level buyers prefer to be contacted via phone.

60% of customers say no four times before saying yes.

There is a 70% greater likelihood of converting re-targeted visitors vs. those who are not

Customer referrals account for 54% of all B2B leads.

B2B buyers are 57%-70% through buying research before contacting sales.

More Remote B2B Sales Stats

Only 32% of sales pros report that a virtual sales process requires more meetings to close deals.

A study by Skaled revealed that sales reps using virtual presentation tools increased their close rates by 28%

66% of teams were satisfied with the results that they are getting from using custom-recorded video in their sales processes.

According to a research conducted by Salesforce, 61% of sellers say it’s harder to sell virtually.

71% of salespeople are using social selling tools

91% of salespeople have indicated they don’t want to return to full-time office work when asked about their future career plans.

74% of CSOs report they have recently or are currently updating their seller skills profile for virtual selling, and 61% of CSOs are already investing in new technology to enable virtual selling.

After COVID, 56% of sellers prefer working remote full time.

60% of deals in the pipeline are lost to “no decision” rather than to competitors.

Customer referrals account for 54% of all B2B leads.

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