What percentage of sales professionals who sell remotely consider emails to be the most effective channel for remote selling?

21% of sales professionals who sell remotely say emails are the most effective channel for remote selling

In the age of digital transformation, remote selling has become an essential skill for modern sales professionals. With the ongoing pandemic and the rise of virtual communication tools, remote selling has taken on a greater importance in the sales process. According to a recent survey, 21% of sales professionals who sell remotely consider emails to be the most effective channel for reaching their prospects and customers.

But why are emails deemed the most effective channel? For one, emails are a low-cost and low-effort way to reach out to prospects and customers, making it an attractive option for sales professionals looking to maximize their time and resources. Emails also offer a level of personalization and customization, allowing sales professionals to tailor their message to the individual needs of their prospect or customer.

Another advantage of emails is their ability to provide a written record of communication, making it easy for sales professionals to refer back to previous interactions with prospects and customers. This can help build rapport and establish trust, which is critical in the sales process.

However, while emails can be a powerful tool for remote selling, it’s important for sales professionals to use them effectively. Here are some tips for improving your email communication and boosting your remote sales success:

  1. Personalize your message: Address the prospect or customer by name and tailor your message to their specific needs and pain points.
  2. Keep it concise: Be clear and concise in your message, getting straight to the point and avoiding unnecessary fluff.
  3. Use a clear subject line: Your subject line should be clear and attention-grabbing, encouraging the recipient to open your email.
  4. Use a professional tone: Keep your tone professional and respectful, avoiding overly informal language or slang.
  5. Follow up: Don’t be afraid to follow up with prospects and customers but be respectful of their time and avoid being too pushy.

By following these tips and using emails effectively, sales professionals can maximize their success in remote selling and build strong relationships with their prospects and customers.

More 2022 Stats

67% of customers prefer self-service over speaking to a company representative

72 percent of business leaders said that sales tool integrations are essential to retaining business and beating the competition.

56% of sales professionals get leads from existing customer referrals.

44% of salespeople give up after one follow-up call.

Sales enablement initiatives increased sales for 76% of companies by 6%-20%

77% of respondents said that their company provides at least a quarter of their leads

82% of top performers say they “always” perform research before reaching out to prospects, and report higher usage of sales technology across the board.

40% of sales reps still use tools like Outlook or Excel to store customer and lead data

Top Performers’ Discovery Calls 76% Longer and Presentation Meetings 55% Longer than Average Performers

LinkedIn is the #1 social media platform for B2B leads.

More Remote B2B Sales Stats

Research from Bain and Company shows that 92% of B2B buyers prefer virtual sales interactions.

77% of B2B decision-makers prefer video meetings over phone calls with vendors

71% of sales reps say that building personal rapport has a substantial impact on converting a prospect.

82% of top performers say they “always” perform research before reaching out to prospects, and report higher usage of sales technology across the board.

A survey by LinkedIn found that 50% of buyers say that working remotely has made the purchasing process easier.

59% of sales reps said that adding custom-recorded video to their sales process increased their productivity.

50% of buyers say working remotely has made buying easier.

Given the pandemic, almost 90% of B2B sales now happen digitally.

Only 15 percent of sales calls add enough value, according to executives surveyed.

7% of companies respond within five minutes of a prospect’s form submission while 50% don’t even respond until five business days later

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