47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site

Statistic Info

The content on your website matters to the user. They want to be able to find the information they need quickly and easily. Be strategic about where you place information. It’s not enough to just have it all on the page in one big column. You need to section out the content and guide the user through your story. This breaks the content into digestible pieces and allows the user to skim the page, giving them control over what content they interact with.

More 2018 Stats

88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions

Organizations in Which Creativity is Highly Valued are 46% More Likely to Have Exceeded their 2017 Business Goals

53% of Content Marketers Use Interactive Content in Lead Generation Efforts

Amazon Reports that Echo Sales Increased by 700% in 2017 over 2016, and Competing Devices Proliferated

Almost 60% of People Who Own a Virtual Assistant Have Used it to Make a Purchase through Voice Command

47% of People Expect a Web Page to Load in 2 Seconds or Less

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

Some Online Shoppers Make Purchases From Social Media

Mobile Commerce Hit $700 Billion in Revenue in 2017, Which is More than 300% Growth Over the Past Four Years

Almost Half of Consumers List Live Chat as their Preferred Way to Connect, and about the Same Number Say they would Buy from a Chatbot

More Design & Development Stats

73% of Companies are Investing in Design to Differentiate Their Brands

Increasing Your Website Loading Speed Can Prevent The Loss of 7% of Possible Conversions

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

47% of People Expect a Web Page to Load in 2 Seconds or Less

Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

40% of People Will Choose a Different Search Result if the First is not Mobile Friendly

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website