$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Statistic Info

There are even more statistics and facts within the infographic itself, but these are the hardest-hitting, at-a-glance stats we found. Even if you just take a quick glance at these numbers, you can seethe value in a beautiful, functional website that really serves the user.

As modern web users, we all have expectations. If a page loads slowly, if a site loads poorly on your mobile device, or if you can’t find the information you’re looking for, you’re going to head to another website. Immediately.

Web designers already know this, of course. But if you’re pursuing a DIY solution for your own website, or are planning on enlisting a designer soon, then the general concepts you pull from these statistics are something you should keep in mind. The user comes first, and approaching a website in any other way usually results in costly mistakes and missed opportunities.

 

More 2018 Stats

30% of Demand Generation Professionals Say that Pipeline Influence is their Top Indicator

50% of Total eCommerce Revenue Comes from Mobile

45% of Marketers Are Still Unsure What Role Mobile Marketing will Play in their Demand Gen Strategies

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

There are Expected to be 600,000 Commercial Drones in use by 2018, and Almost Half of Americans would be Willing to Receive Deliveries by Drone

Emails with a Single Call-to-Action Increased Clicks 371%

79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months

At the Average Abandonment Rate of 68%, Ecommerce Sites Could be Losing $3 Billion a Year, if not more

Email Was Still the Go-to Demand Gen Channel for 67% of Marketers, but Search Grew by Almost 10% from Last Year (Moving from 41% to 50%), and Online Ads Climbed 5% (Moving from 16% to 21%)

1.79 billion people worldwide are expected to buy goods and services online in 2018.

More Design & Development Stats

Organizations in Which Creativity is Highly Valued are 46% More Likely to Have Exceeded their 2017 Business Goals

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

Small retailers may see up to 30% higher mobile conversion rates compared to large retailers.

Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information

47% of People Expect a Web Page to Load in 2 Seconds or Less

47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site