$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Statistic Info

There are even more statistics and facts within the infographic itself, but these are the hardest-hitting, at-a-glance stats we found. Even if you just take a quick glance at these numbers, you can seethe value in a beautiful, functional website that really serves the user.

As modern web users, we all have expectations. If a page loads slowly, if a site loads poorly on your mobile device, or if you can’t find the information you’re looking for, you’re going to head to another website. Immediately.

Web designers already know this, of course. But if you’re pursuing a DIY solution for your own website, or are planning on enlisting a designer soon, then the general concepts you pull from these statistics are something you should keep in mind. The user comes first, and approaching a website in any other way usually results in costly mistakes and missed opportunities.

 

More 2018 Stats

79% of Customers Order Online Via a Mobile Device

23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account

68% of Consumers Said They’d Rather Learn About a Company’s Products Via Short Videos and Demonstrations

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

Most Midsize to Large Organizations Average Less than 5,000 Marketing Qualified Leads (MQLs) Per Month

53% of Content Marketers Use Interactive Content in Lead Generation Efforts

Only .25% of PPC Landing Pages Have a Video

88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

More Design & Development Stats

Once Your Page Loads, Users Form An Opinion in .05 Seconds

Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information

Increasing Your Website Loading Speed Can Prevent The Loss of 7% of Possible Conversions

73% of Companies are Investing in Design to Differentiate Their Brands

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

Small retailers may see up to 30% higher mobile conversion rates compared to large retailers.

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

47% of People Expect a Web Page to Load in 2 Seconds or Less