Is it harder to buy virtually?

50% of buyers say working remotely has made buying easier.

Source
The State of Sales

Year
2022

Working remotely has made buying easier in a number of ways. People are able to shop from their computer or phone without ever leaving the house, making it more convenient and time-efficient. Additionally, because many retailers offer free shipping and delivery, people no longer have to worry about making multiple trips to the store or waiting in long lines.

Finally, working remotely has allowed for improved segmentation of products; consumers can now find items specifically tailored to their personal needs that would otherwise be difficult to access locally.

All of these factors have contributed to an increase in remote sales statistics. Companies should continue to invest in digital marketing strategies, such as social media campaigns, targeted email campaigns, and SEO optimization, to reach their target audiences and maximize their remote sales statistics.

More 2022 Stats

B2B buyers are 57%-70% through buying research before contacting sales.

77% of respondents said that their company provides at least a quarter of their leads

64% of sales professionals who cross-sell say email follow-up is the most effective cross-selling strategy.

Top Performers Have 63% Less Focus on Product Features

Sales enablement initiatives increased sales for 76% of companies by 6%-20%

82% of top performers say they “always” perform research before reaching out to prospects, and report higher usage of sales technology across the board.

2% is the average success rate for cold calling

There is a 70% greater likelihood of converting re-targeted visitors vs. those who are not

66% of sales professionals say leads generated from customer referrals are the highest quality leads they work.

B2B customers use 10 different channels during their decision-making process

More Stats

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