How Important are Details of a Product?
88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions
Statistic Info
Welcome to the age of the informed shopper. Shoppers can’t make informed decisions if they don’t have data to do so. Sparse details won’t cut it anymore, according to CPC Strategy, a retail-focused performance marketing company.
More 2018 Stats
96% of Americans Have Made an Online Purchase in their Life
48% of all Ecommerce Transactions Are From Repeat Customers
Some Online Shoppers Make Purchases From Social Media
Only 16% of Landing Pages don’t have Navigation Bars
48% B2B Buyers Said Webinars Were Valuable to Them in the Mid-Stage of their Buying Journey
37% of Shoppers Use Social Media to Influence Their Purchases
61% of Companies Run Five or Fewer Landing Page Tests Per Month
Gmail is the Most Popular Email Platform, Commanding 46.77% of the Marketshare
More eCommerce Strategy Stats
81% of Shoppers Research their Product Online before Purchasing
65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store
About 58% of B2C Ecommerce Stores are Offering Paypal as an Alternate Form of Payment
Americans Spend 36% of their Shopping Budget Online
38% of People will Leave a Website if they find the Layout Unattractive
In 2019, Ecommerce Sales are Expected to Account for 13.7 Percent of Retail Sales Worldwide
E-Commerce Sales Accounted for 11.9% of All Retail Sales Worldwide
Younger People Spend More Time Shopping Online than Older People
8% of Online Shoppers Engage in a Live Chat Conversation before Placing an Order
