How Important are Details of a Product?
88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions
Welcome to the age of the informed shopper. Shoppers can’t make informed decisions if they don’t have data to do so. Sparse details won’t cut it anymore, according to CPC Strategy, a retail-focused performance marketing company.
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Emails with a Single Call-to-Action Increased Sales 1617%
40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”
73% of Companies are Investing in Design to Differentiate Their Brands
88% of Online Shoppers Will Use Webrooming to Find the Best Price
37% of Shoppers Use Social Media to Influence Their Purchases
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