Why Do You Shop Online?
The Number One Reason People Shop Online is Because They Can Shop 24/7
Fifty-eight percent of consumers shop online due to online opening hours (or lack thereof).
The Internet never closes, making it easy for consumers to buy any product at any time.
Shopping has never been more convenient.
But even though your online store doesn’t close, your customer service department does.
To get ahead of potential issues with prospects who can’t get in touch with you during out of office hours, create separate contact campaigns for office hours and out of office hours.
That way, you can tell visitors when to expect a reply if your staff are offline.
Takeaway: Schedule campaigns in advance to activate and deactivate on schedule. When you let prospects know when they can expect an answer they’ll be more patient with you (and more likely to buy).
More 2019 Stats
22% of Online Retailers Still Don’t have a Mobile-Friendly Website
33% of B2C Ecommerce Website are also Conducting B2B Transactions
Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019
Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%
Average Open Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 18.45%
Abandoned Cart Emails Sent within 20 Minutes Have an Average Conversion rate of 5.2%
43% of E-Commerce Traffic comes from Organic Google Search
Average Online Shopping Cart Abandonment Rate is 74%
Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average
Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout
More eCommerce Strategy Stats
50% of Total eCommerce Revenue Comes from Mobile
Abandoned Cart Emails Have an Average Open Rate of 45%
Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%
Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout
The Average Order Value of B2C Online Order is $52
Americans Spend 36% of their Shopping Budget Online
65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store
Generation X Shop More Online Than Baby Boomers and Millennials
22% of Online Retailers Still Don’t have a Mobile-Friendly Website
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