How can companies build long-term relationships with their customers?

61% of Customers Prefer Surprise Gifts and Offers as Engagement Strategy

Source
Outgrow

Topic
Customer Engagement

Year
2020

As businesses strive to find effective ways to engage customers, a recent study found that surprise gifts and offers can be highly effective. In fact, 61% of customers believe that surprise gifts and offers are the best way to engage customers.

This finding highlights the importance of adding a personal touch to customer engagement strategies. While promotional emails and ads can still be effective, customers value personalized interactions and feel more connected to a brand when they receive a thoughtful gift or offer.

It’s important to note that surprise gifts and offers don’t have to be extravagant or expensive. Small gestures, such as a free sample or a discount on a future purchase, can go a long way in building customer loyalty.

Businesses should also consider incorporating customer feedback into their engagement strategies. By listening to customer opinions and preferences, businesses can tailor their surprise gifts and offers to better resonate with their audience.

Surprising your customers with gifts and offers is an effective way to engage with them and build a long-lasting relationship. By understanding what your customers value, you can tailor your engagement strategy to provide personalized experiences that will keep them coming back for more. If you’re looking for ways to improve your customer engagement, consider booking a demo at Saleslion today to see how our solutions can meet your business needs.

More 2020 Stats

77% of B2B buyers reported that their latest purchase was either “Difficult” or “Very Complex”

B2B Companies Achieve 63% Lower Customer Attrition and 55% Higher Share of Wallet in B2B Engagement

39% of companies don’t regularly ask customers for feedback about their interactions

40% of all customer interactions will be automated through AI and machine learning by 2023

According to HubSpot, the length of a sales cycle decreased by an average of 15% when virtual sales tools were used.

Omni-Channel Engagement Preferred by Almost 78% of Customers

76% of salespeople consider sales technology critical to closing deals

71% of salespeople said they were conducting more than half their sales virtually.

Why 40% of Sales Professionals Didn’t Achieve Their Revenue Goals in 2020

77% of B2B decision-makers prefer video meetings over phone calls with vendors

More Customer Engagement Stats

38% of People will Leave a Website if they find the Layout Unattractive

41% of companies struggle to quickly follow up with leads

67% of customers prefer self-service over speaking to a company representative

77% of B2B Buyers Do Their Own Research Before Speaking to Sales

39% of companies don’t regularly ask customers for feedback about their interactions

Around 45% of web store payments are made with digital and mobile wallets

30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old

71% of salespeople are using social selling tools

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

40% of all customer interactions will be automated through AI and machine learning by 2023

Ready to reinvent your sales process and tools?

One quick call and we'll share our approach - no pressure.

Schedule your demo