Are B2B buyers going back to in-person in sales?

Even with a return to in-person lifestyles, only 20% of B2B buyers say they hope to return to in-person sales.

Source
Hubspot - 4 Skills You Need to Excel at Virtual Selling (+ Tips)

Topic
Sales Trends

Year
2022

How do virtual sales tools help with virtual sales?

The shift to digital sales has been a major challenge for many businesses, especially those in the B2B sector. With the pandemic forcing companies to move their sales processes online, it is no surprise that only 20% of B2B buyers say they hope to return to in-person sales.

To help businesses adapt to this new reality, online proposal software can be an invaluable tool.

Online proposal software allows businesses to create, manage, and track proposals online. This makes it easier for sales teams to collaborate on proposals and quickly send them out to potential customers. It also provides an easy way for customers to review and accept proposals without having to meet in person. Additionally, the software can be used to generate reports that provide insights into customer behavior and preferences. This helps businesses better understand their customers and tailor their proposals to meet their needs.

More 2022 Stats

60% of customers say no four times before saying yes.

56% of sales professionals get leads from existing customer referrals.

48% of salespeople never even make a single follow up attempt.

In a recent McKinsey study, 61% of survey respondents said that, before the pandemic, they primarily sold their business’ products through traditional in-person sales — that number has since fallen to 29%.

73% of B2B executives agree that customers expect more personalization than they did a few years ago.

71% of sales reps say that building personal rapport has a substantial impact on converting a prospect.

57% of C-level buyers prefer to be contacted via phone.

LinkedIn is the #1 social media platform for B2B leads.

55% of B2B buyers search for information on social media.

50% of buyers say working remotely has made buying easier.

More Sales Trends Stats

In a recent McKinsey study, 61% of survey respondents said that, before the pandemic, they primarily sold their business’ products through traditional in-person sales — that number has since fallen to 29%.

60% of customers say no four times before saying yes.

LinkedIn is the #1 social media platform for B2B leads.

Today, 97% of consumers go online to research products and services.

According to a study by Salesforce, the average B2B deal size has grown by 20% in 2021 compared to 2020. This is likely due to companies increasing their spending as they look for more innovative solutions to solve their challenges.

57% of C-level buyers prefer to be contacted via phone.

48% of salespeople never even make a single follow up attempt.

64% of sales professionals who cross-sell say email follow-up is the most effective cross-selling strategy.

44% of salespeople give up after one follow-up call.

A study by GetAccept revealed that sales reps experienced a 40% improvement in win rates when using online proposal software.

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