Are B2B buyers going back to in-person in sales?

Even with a return to in-person lifestyles, only 20% of B2B buyers say they hope to return to in-person sales.

Source
Hubspot - 4 Skills You Need to Excel at Virtual Selling (+ Tips)

Topic
Sales Trends

Year
2022

How do virtual sales tools help with virtual sales?

The shift to digital sales has been a major challenge for many businesses, especially those in the B2B sector. With the pandemic forcing companies to move their sales processes online, it is no surprise that only 20% of B2B buyers say they hope to return to in-person sales.

To help businesses adapt to this new reality, online proposal software can be an invaluable tool.

Online proposal software allows businesses to create, manage, and track proposals online. This makes it easier for sales teams to collaborate on proposals and quickly send them out to potential customers. It also provides an easy way for customers to review and accept proposals without having to meet in person. Additionally, the software can be used to generate reports that provide insights into customer behavior and preferences. This helps businesses better understand their customers and tailor their proposals to meet their needs.

More 2022 Stats

57% of C-level buyers prefer to be contacted via phone.

71 Words per Minute: The Surprising Speech Speed of Top Performers, Who Speak 6% Slower Than Their Peers

40% of sales reps still use tools like Outlook or Excel to store customer and lead data

Top Performers’ Discovery Calls 76% Longer and Presentation Meetings 55% Longer than Average Performers

Sales enablement initiatives increased sales for 76% of companies by 6%-20%

8% of salespeople say that their sales teams generate high-quality leads

47% of Sales Professionals Don’t Cite Selling as Their Main Activity

60% of customers say no four times before saying yes.

There is a 70% greater likelihood of converting re-targeted visitors vs. those who are not

Top Performers Have 63% Less Focus on Product Features

More Sales Trends Stats

83% of Sales Professionals Report Working on Weekends

64% of sales professionals who cross-sell say email follow-up is the most effective cross-selling strategy.

77% of respondents said that their company provides at least a quarter of their leads

According to HubSpot, the length of a sales cycle decreased by an average of 15% when virtual sales tools were used.

Salespeople Unhappy Despite Meeting Targets

Sales enablement initiatives increased sales for 76% of companies by 6%-20%

LinkedIn is the #1 social media platform for B2B leads.

56% of sales professionals get leads from existing customer referrals.

66% of sales professionals say leads generated from customer referrals are the highest quality leads they work.

43% of sales professionals say email is the most effective channel for selling.

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