How Much Do you Spend on Optimization?
7 Top Converting Companies Spend More than 5% of their Budgets on Optimization
The key to meeting revenue goals is giving CRO the importance it deserves. It pretty much explains the next CRO stat.
More 2018 Stats
74% of Online Shoppers Rate Product Selection as Important During the Online Search Process
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases
48% of all Ecommerce Transactions Are From Repeat Customers
55% of Online Shoppers Tell Friends and Family When Dissatisfied with a Product or Company
Americans Spend 36% of their Shopping Budget Online
Emails with a Single Call-to-Action Increased Sales 1617%
88% of Online Shoppers Will Use Webrooming to Find the Best Price
When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher
34% of online shoppers are Gen Xers and are between 35 and 54 years old
More Conversion Optimization Stats
96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate
The Average Conversion Rate of a Facebook Ad is 9.21%
A Typical Website Conversion Rate is about 2.35% on Average
Using Video on Landing Pages can Increase Conversion by 80%
Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%
But Removing the Navigation Menu can Increase Conversions by 100%
85 Percent of Consumers Conduct Online Research Before Making a Purchase Online
55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year
When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher
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