How did the percentage of in-person sales change after pandemic compared to before?
In a recent McKinsey study, 61% of survey respondents said that, before the pandemic, they primarily sold their business' products through traditional in-person sales — that number has since fallen to 29%.
Topic
Sales Trends
Year
2022
How did the use of sales methods change after pandemic?
According to a recent McKinsey study, traditional in-person sales methods have taken a dramatic dive among survey respondents. Before the pandemic, 61% of participants reported that they typically sold their company products through this method; now, only 29% still do so. This shift is indicative of a larger trend towards embracing digital sales solutions, such as video conferencing, virtual meetings, and increased e-commerce presence. Companies that have successfully adapted to this emerging landscape were typically those with more experience in the digital space prior to the pandemic. As a result, traditional brick-and-mortar businesses have had to change their approach in order to remain competitive in a rapidly changing market.
More 2022 Stats
Customer referrals account for 54% of all B2B leads.
44% of salespeople give up after one follow-up call.
50% of buyers say working remotely has made buying easier.
More Sales Trends Stats
Today, 97% of consumers go online to research products and services.
In fact, 77% of sales leaders say their company’s digital transformation has accelerated since 2019.
56% of sales professionals get leads from existing customer referrals.
43% of sales professionals say email is the most effective channel for selling.
Ready to reinvent your sales process and tools?
One quick call and we'll share our approach - no pressure.
Schedule your demo