Which social media platform is best for businesses?
LinkedIn is the #1 social media platform for B2B leads.
It is important for B2B businesses to get on LinkedIn because it allows you to reach potential customers and partners from all over the world in a very organized way. LinkedIn has access to data such as job titles, company affiliations, etc., making it easier for the business to target its market more precisely.
Additionally, LinkedIn offers a great platform for networking and collaboration, something that is not feasible in other platforms such as Facebook or Twitter. It also wins customer loyalty by providing personal connections with their customer base; this serves as an additional marketing tool.
All of these reasons make it important for B2B businesses to get on LinkedIn if they want to stay competitive and increase visibility and success in their industry.
More 2022 Stats
50% of buyers say working remotely has made buying easier.
55% of sales reps say budget is the most common reason a promising deal falls through
B2B buyers are 57%-70% through buying research before contacting sales.
The best time to make sales calls is within 1 hour of receiving their initial inquiry
Top Performers Make 54% More Conversation Switches on Calls and 78% More in Presentations
44% of salespeople give up after one follow-up call.
40% of sales reps still use tools like Outlook or Excel to store customer and lead data
More Sales Trends Stats
In fact, 77% of sales leaders say their company’s digital transformation has accelerated since 2019.
40% of sales reps still use tools like Outlook or Excel to store customer and lead data
71% of salespeople said they were conducting more than half their sales virtually.
43% of sales professionals say email is the most effective channel for selling.
47% of Sales Professionals Don’t Cite Selling as Their Main Activity
83% of Sales Professionals Report Working on Weekends
61% believe that salespeople are underappreciated
Sales enablement initiatives increased sales for 76% of companies by 6%-20%
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