How Much Do You Spend Aquiring Customers?

For Every $92 Spent Acquiring Customers, only $1 is Spent Converting Them

Though the market has grown rapidly, average online retail conversion rates have fallen.

The fact that, for every $92 spent acquiring customers, just $1 is spent converting them has a lot to do with this.

More 2018 Stats

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation

Emails with a Single Call-to-Action Increased Clicks 371%

Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales

69% of B2B Businesses Say They Expect to Stop Printing Catalogs Within Five Years

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

58% of the Top 1000 US Online Retailers Send Welcome Emails

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

More Conversion Optimization Stats

68% of Small Businesses Don’t have a Documented CRO Strategy

There is a 70% greater likelihood of converting re-targeted visitors vs. those who are not

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

The Average Conversion Rate of Visitors Who Saw User Generated Content (UGC) is 161% Higher Than Those Who Didn’t

People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before

Add a Beard to Your Models to Increase in Cart Adds by 49%

Using Video on Landing Pages can Increase Conversion by 80%

Landing Pages with Multiple Offers get 266% Fewer Leads than Single Offer Pages

Companies see a 55% Increase in Leads when Increasing their Number of Landing Pages from 10 to 15

B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%

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