People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before

This also explains why on an average, companies are spending as much as $2,000 a month on CRO tools. The same VentureBeat study (where 3,000 CRO tool users took part in the survey) revealed that the average ROI of using CRO tools is 223%. Only five percent survey respondents did not generate ROI while 173 marketers said they gain returns higher than 1,000 percent!