Do you use Influencers?

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

Statistic Info

92% of consumers worldwide say that they trust recommendations from individuals over brands. So, your chance of getting the word out is by roping in real, niche influencers who have a stronghold over their followers. With honest, unbiased reviews these microinfluencers can really boost your conversions.

Many marketers today are interested in influencer marketing. Yet, there isn’t a strong view of how to measure influence or understand how experts and other types of consumers influence others. The growing importance of influencer marketing has led marketers to openly question exactly how impactful word of mouth is when coming from different types of consumers. Dr. Jonah Berger, marketing professor at the Wharton School of the University of Pennsylvania and author of the bestselling book Contagious: Why Things Catch On, and Keller Fay Group, the leading authority on word of mouth marketing research, partnered to examine how micro-influencers are driving buying behavior by measuring the volume and impact of their recommendations on consumers

More Conversion Optimization Stats

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs

Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%

A Typical Website Conversion Rate is about 2.35% on Average

Businesses with over 40 Landing Pages Generated a Whopping 12 Times More Leads than those with 1-5 Landing Pages

People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before

Only .25% of PPC Landing Pages Have a Video

Imagescape Saw a 160% Increase in Submissions When They Decreased Form Fields from 11 to a Mere Four

Companies see a 55% Increase in Leads when Increasing their Number of Landing Pages from 10 to 15

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%