How many salespeople are there in the US?

According to U.S. Census data, there are approximately 5.7 million professional salespeople in the U.S, and field sales make up 52.8%.

Are you planning to enter the field of sales? But don’t know where to start?

Sales is a competitive but rewarding profession. It requires knowledge, communication skills and emotional intelligence to succeed. It’s also highly dynamic—the U.S. Census data shows total employment in sales rose 8% between 2009 and 2018, which means job opportunities are available for those looking to join this profession.

Despite the opportunities sales presents, it can be daunting. If you’re considering a career in sales, you’ll need to master essential business concepts and learn the science behind successful selling. You also have to be prepared for rejection, as not all clients are willing to go for the product or service that you offer.

If you’re interested in becoming a top-producing salesperson, you need the right tools and resources to get the job done.

To get started, network within the sales community to establish relationships with key players in the field. Doing so will give you access to essential advice, tips and resources tailored to top-level performers. You can also research successful sales strategies through books, podcasts and industry leaders to further refine your approach. Finally, practice situations with colleagues or real customers while maintaining a positive attitude and an open mind as you move forward with your goals as a top producer.

More 2022 Stats

In a recent McKinsey study, 61% of survey respondents said that, before the pandemic, they primarily sold their business’ products through traditional in-person sales — that number has since fallen to 29%.

57% of C-level buyers prefer to be contacted via phone.

55% of B2B buyers search for information on social media.

56% of sales professionals get leads from existing customer referrals.

73% of B2B executives agree that customers expect more personalization than they did a few years ago.

A study by Skaled revealed that sales reps using virtual presentation tools increased their close rates by 28%

44% of salespeople give up after one follow-up call.

50% of buyers say working remotely has made buying easier.

82% of top performers say they “always” perform research before reaching out to prospects, and report higher usage of sales technology across the board.

48% of salespeople never even make a single follow up attempt.

More Sales Trends Stats

57% of C-level buyers prefer to be contacted via phone.

According to a study by Salesforce, the average B2B deal size has grown by 20% in 2021 compared to 2020. This is likely due to companies increasing their spending as they look for more innovative solutions to solve their challenges.

In a recent McKinsey study, 61% of survey respondents said that, before the pandemic, they primarily sold their business’ products through traditional in-person sales — that number has since fallen to 29%.

Even with a return to in-person lifestyles, only 20% of B2B buyers say they hope to return to in-person sales.

48% of salespeople never even make a single follow up attempt.

56% of sales professionals get leads from existing customer referrals.

43% of sales professionals say email is the most effective channel for selling.

64% of sales professionals who cross-sell say email follow-up is the most effective cross-selling strategy.

60% of customers say no four times before saying yes.

LinkedIn is the #1 social media platform for B2B leads.

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