What is User Generated Content?
The Average Conversion Rate of Visitors Who Saw User Generated Content (UGC) is 161% Higher Than Those Who Didn’t
Statistic Info
Yes! User-generated content is the real deal. People trust other shopper’s experience over what retailers say about their products. In fact, you would be shocked to know that a customer spends 5.4 hours a day sifting through UGC! The lesson? You may write the fanciest product copy, but if there aren’t any reviews, the conversion rate will suffer! So, buck up and ask your customers and fans to review and rate you!
More 2017 Stats
There Will Be More Than 3.7 Billion Email Users by the End of 2017
On Average, Organizations Generate 1,877 Leads Per Month and 1,523 MQLs
Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%
There Were 1.66 Billion Global Digital Buyers in 2017
68% of Small Businesses Don’t have a Documented CRO Strategy
66% of Marketers use Video in their Lead Nurturing Campaigns
More Conversion Optimization Stats
44% of Companies use A/B or Split Testing Software
Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs
55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year
A Typical Website Conversion Rate is about 2.35% on Average
People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before
Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average
The Average Landing Page Form with 2 Form Fields has Higher Conversions then 1 Form Field
